Best idea to pursue as an Entrepreneur in residence

Best idea to pursue as an Entrepreneur-in-Residence should be the one fit-for-the-purpose. Purpose has three dimensions of fitment. Fit with the company. Fit with the market and of course, fit with intrapreneur’s needs.

Ideas without any of this will be like an open-bottom-pyramid. Difficult to sustain and mostly will fail the test-of-time. Find and pursue the business idea that is bounded. Test fitment early enough. Invest your reputation, expertise and energy on those ideas that have a greater fit in all dimensions. You will get priority support, time and mind-share to build something remarkable!

be a #dreamerdoer