Selling is one of the most important activities in any business. Selling is all about convincing. Convincing people to listen to your idea, participate/ invest in building the craft, making it compelling to let people buy the craft, use it and convince others to buy as well.
You can not convince others to participate in your venture, help you build the craft or buy unless you are not convinced yourself. If you are not fully convinced of your own work/ craft, that shows up in your tentativeness, your actions and throughout the conversation.
When you convince yourself, your actions will be passionate. You will find ways to make the craft remarkable. This, in turn, makes you successful. So, before you start to build something, convince yourself fully well. That is the fuel required for the entrepreneurial journey.
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